Avoid penalty heartache this World Cup – don’t drive the morning after

Published on: Friday, 06-June-2014

As the start of the World Cup approaches, Knowsley Council’s Road Safety team is highlighting the dangers of driving the morning after drinking alcohol.

Many people will enjoy a few drinks as they watch the football and most wouldn’t even consider getting into their car and driving afterwards. However, due to the late kick-off times of many of the matches, people may drink for much longer than usual or later into the night.

Because of this, there is a real risk that people who would not dream of drink-driving may still be over the limit, or unfit to drive, the ‘morning after’.

This is because it takes a lot longer than most people think for alcohol to pass through the body. On average it takes around one hour per unit of alcohol, though this can vary depending on a number of factors.

Cllr Dave Lonergan, Knowsley Council’s Cabinet Member for Regeneration, Economy and Skills said: “We know that many people will have a drink while watching the football and we want people to enjoy watching the World Cup.

“The aim of this campaign is to make people think about how much they are drinking if they are planning to drive the following morning as they may still be over the limit and unsafe to drive.”

“You could be driving to work or going shopping and still be over the limit. You could even be driving your children to school and still be unsafe to drive. Could you live with yourself if something happened?”

“I would encourage drivers to be aware of how long alcohol stays in the system so they can enjoy the football without putting lives at risk on our roads the next day.”

The main message from the campaign is not ‘don’t drink’, but ‘don’t drink anything if you are driving’ and ‘don’t drink heavily if you have to drive the following morning’.

Knowsley’s Road Safety and Working Well teams will be available to answer any questions you have about drinking and driving and general road safety on the following days:

Monday 9 June – Huyton One Stop Shop
Tuesday 10 June – Asda, Huyton
Friday 13 June - Kirkby One Stop Shop

You will also be able to pick up a free World Cup wall chart for you to follow the scores and progress of the tournament all the way to the final.

For more information and a copy of the wall chart, contact the Road Safety Team on 0151 443 2232 or email roadsafety@knowsley.gov.uk